Okay
The Way Forward

During the last recession, only one major bank continued to lend money to businesses and individuals. This little-known story of J.P. Morgan Chase is equal parts hard facts and human interest. We produced an emotional TV campaign, a full-blown website and collateral materials.

Project Roles
Art Director, Creative Director
Company
mcgarry bowen
Skills
Art Direction, Conceptual, Creative Direction
Media
Advertising
Project Industries
Finance
The Way Forward