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Squarespace Brand Redesign

We set out to refresh the brand guidelines for Squarespace which won a Yellow Pencil at D&AD 2019. We updated our logo, created a new typeface called Clarkson and introduced a kinetic identity system inspired by our roots in New York City. We’re one of the few and biggest tech companies that can call this city home and we wanted to make sure people knew that we’re not a Silicon Valley transplant.

Project Roles
Creative Director
Company
Squarespace
Skills
Creative Direction
Media
Brand Identity
Project Industries
Technology
Squarespace Brand Redesign