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Famous Dave's Packaging
Famous Products wanted to update the packaging of their Famous Dave's BBQ line with a new look and feel that remained true to their brand heritage. The result was a new design system that updated the brand’s logo and mix of bright colors and eclectic sign painting- inspired typography. The foundation of the design system was a new label architecture, which aided shopability and communicated product attributes like flavor profile and spice level across the brand's suite of products. Role: Art Direction, Design, Illustration, Production
- Project Roles
- Art Director, Illustrator, Designer
- Skills
- Art Direction, Design, Adobe Illustrator, Keynote, Retail, Retouching, Visual Development, Packaging Design, Food Photography, Illustration
- Media
- Brand Guidelines, Character Designs, Icons, Illustrations, Logos, Packaging, Photography, Presentations, Products - Physical, Retail Designs
