Though NYU Langone has been providing care to children for many years, the opening of the brand new Hassenfeld Children's Hospital required a new website and additional video content in order for families to better understand what makes NYU Langone unique. I worked with the team at firstborn (NYU Langone's digital agency for the Hassenfeld Children's Hospital) to create 12 videos* ranging from "explainer videos" (testimonial driven content featuring staff and patients) to "docu-style people driven stories" (focusing on a particular doctor or specialty).